Luna--Biljana-JovanovicThere is a beautiful female story behind our company, in which women create for women, with a lot of love and devotion inwrought into every thread of our models.
More than two and a half decades, right from the company formation, we have been trying to answer to all the needs of our ladies when it comes to high- quality, elegant and sophisticated clothes. We have been striving to make LUNA ladies feel more beautiful, more confident and more seductive.


Biljana Jovanović,
The owner and CEO of LUNA Fashion Company

LUNA Fashion Company was established in 1990 in Požarevac, led by the wish of two ladies – a mother and a daughter- to create a brand intended for confident women, aware of their own qualities, not hiding their femininity but enjoy it!

Today, after two and a half decades of successful management, we can feel free to say that LUNA is one of the leaders in Textile industry in Serbia, and the company which developed stable business system with more than 180 employees, with manufacturing plant of 3000 m2 surface area and with a chain of its own concept stores and franchises.

The proof of quality, on the first place, are the people who reached their business development here, working for the company for more than 15 years. Excellent creative team, consisting mostly of women – 98%, creates collections that make women stay loyal every season.

The relationship with the employees is based upon deep trust, which is a pillar of stability of LUNA Fashion Company, and an encouragement for the employees to strive towards progress, experiencing every company’s success as their own.

Encouraged by customers’ interest, LUNA Fashion Company tripled the number of its retail objects throughout Serbia, in the same time launching the brand onto the EU markets..